Marketing at Northern Illinois University

Our forward-thinking curriculum equips you to thrive in a globally connected, competitive marketplace. Customize your path with courses in selling and sales management, artificial intelligence, digital and global marketing.

Salary Statistics

$98,335

The average mid-career salary for NIU marketing graduates

Source: Steppingblocks, 2025.

Take a Tour

Come see for yourself.

Our Department of Marketing offers tours for prospective students most Wednesdays in the fall and spring from 12:30 to 1 p.m. Sign up for a tour.

Design a curriculum in our AACSB-accredited programs to suit your needs and aspirations:

B.S. in Marketing

Our B.S. in marketing allows you to choose your area of study including our two leading-edge areas: professional sales and digital marketing.

Accelerated B.S. in Marketing/M.S. in Digital Marketing

You have the potential to complete your M.S. in digital marketing within 12 months with our accelerated B.S. in marketing/M.S. in digital marketing.

Online Master of Science in Digital Marketing

With full- and part-time options, our online Master of Science in digital marketing will help you develop the communication, research and technology skills to succeed in this in-demand field.

Certificates of Undergraduate Study

Sharpen your communication skills and get practical experience with our certificates of undergraduate study in professional selling and digital marketing.